Friday, 24 October 2014

Font masthead ideas



From all of the font types that I have observed, I feel that my three favourites are "American typewriter", "lucida fax" and finally "times new roman". I like the first font because it is quite sleek and very direct. Some of the fonts that are sleek are too difficult to read but I quite like this one. I really like "Lucida Fax" as Its similar to the ones used in classical magazines already- because of this it is quite conventional as well as the fact that it connotes quality. I also quite like the "times new roman" letter as a font itself because it is not appropriate for my magazine and i feel it would affiliate with my target audience. Overall though, I feel that I should further ask my target market which fonts they feel would suit the masthead of my magazine front cover, the font needs to suit my entire target market and appeal to all of them. By making a quick questionnaire i could easily distinguish what would be a hit or a miss.

Updated ideas for the tech of the photographs


  • Studio equipment, camera, SD card readers, Flickr.
  • I still need to get the idea of what my models pose could be, costumes, locations, hair, make up lighting. I will further my research into these field to establish a better idea.

Images that are really exciting, youthful


How research has informed my planning and creativity

My initial thoughts for my magazine;


  • I believe that my house style and branding used for my magazine will be very simplistic to establish the stereotype/convention of the classical music magazine, although I feel that I need to further my analysis on this to find the correct balance between, convention and defying it.      
  • My masthead will be one sixth of the front cover and will use font serif as i feel it has the appropriate ambience for my target audience. 
  • Photograph; i will have a full photograph for my model (medium long shot) possible in a recording studio, with an instrument. I will have to further research into this to find an image that is really exciting, youthful with lots of energy. Conclusively defy convention. Other images; these could be extreme close ups on an instrument with fingers/lips in shot, these will be ideal for my contents page.
  • The colours i have thought of using will be very vibrant and will break the usual boring convention of classical music magazines. Vibrant blues and greens could be effective. Personally I think i need to further my research into potential colour schemes that would be used throughout the magazine.
  • Pugs i will use will be within the price, date, issue at the top of the bar-code at the bottom right.
  • I may include a single puff which would be small and quite simple.
  • I am undecided about using banners although if i do i will have it over the image. 
  • My main feature/cover line could include the following; workshops, events, announcements, information about performances, concert reviews etc. 
  • I am unsure about the strap line or sell line or any buzz words i could use, so i need to further my research into these fields of the magazine.   
  • The language shall follow convention and read fluently to connote quality in my magazine, it will also establish semiotics with other indexical signs, symbolic instruments. I believe that i will defy convention with the representations to be more youthful, energetic. Instead of following the usual convention of a brass band band playing in the rain with an average age of 64. :)


Thursday, 23 October 2014

Creativity and reflection

M research into the conventions and themes in classical music went really well, I enjoyed looking into different magazines and styles as it gave me a better idea of a layout to follow and what sort of images and texts to use. I have now decided that I want to keep the text on my front cover fairly minimalistic but my masthead to be attract direct attention. I thought this because of the effect it had on other magazines, it connoted quality and made it look more sleek and professional as a magazine. From doing my magazine analysis, I have used a couple of new programmes; I used slide share which I found simple after i became used to the software mainly because of its simple basis. I also used Prezi, which I really enjoyed because of the depth of detail i could go into with the vast amount of features i could use. I have also found out that I would like to experiment with shadows and backgrounds to create more unique and interesting images to go against convention, while I need to make sure that it still represents the classical target audience and doesn't completely defy it so it becomes unrecognizable as classical.